Wandering Folk—Poetry & Product Launch
“Pillows made of peonies
pockets full of dawn’s sunshine.
Petals drip from roses
to the rhythm of the vines.”
My task: paid poetry (yes, really). For each of their incredible picnic rug launches, Wandering Folk use poetry to evoke the mood of their latest design. All designs are hand drawn by founder Sharnee Thorpe in Wandering Folk’s Byron Bay studio. My words were used across EDM, event invites, and postcards.