When Plans Break—Youtube Docuseries
Swinburne wanted to create authentic brand stories that embrace failure and missteps. The screenwriter in me was thrilled. My challenge was to make compelling, emotive content on a shoestring budget (that 17-year olds actually wanted to engage with). The solution was When Plans Break—a series of micro-documentaries. I wrote the documentary treatment and the script. I interviewed talent. I also wrote a series of articles and social promos.
Creative Manager: May Ling Yong
Direction: Jamie Farnell
DOP: Anton Blajer
Executive Producer: Douglas Pope